Heura

THE CHALLENGE

Heura, a brand that comes to break the vegan processed food scene, stands in a sector that follows movements that push for sustainability. For a product that is interesting due to its culinary applications, it was necessary to make it relevant, able to generate value and grasp consumer preference.

WE DELIVER

Gastronomic consulting and brand positioning advice. We developed a range of products with incomparable flavor and aroma. We found the best direction for a market leader combining product and social conscience.

THE RESULT WE ARE PROUD OF

A product like no other. Its flavor, texture and color make it unique in the segment. It is a revolution for the consumer and has capability to compete directly with tofu, seitan or quorn. An inspiring brand that awakens empathy, both among people and with the environment.

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